The E45 Face Moisturiser has been named the top skincare product by over 5,000 Aussies in the Product of the Year awards announced last week.
The innovative moisturiser retails for only $12.49 from Chemist Warehouse and has been recognised for its fast-absorbing and non-greasy formula that offers effective and long-lasting 24-hour moisturisation. The moisturiser has been called a dupe for the viral Charlotte Tilbury Charlotte’s Magic Water Cream and even the Drunk Elephant Lala Retro™ Whipped Cream, with being only a fraction of the cost of both.
Now in its 16th year in Australia, Product of the Year (POY) is the world’s largest consumer-voted awards program in which over 5,000 Aussie shoppers have their say and vote for their favourite supermarket and grocery products!
E45 Face Moisturiser
- Hydration for All Skin Types: Provides instant and lasting moisture for up to 24 hours.
- Gentle on Sensitive Skin: Dermatologically tested, it’s perfect for dry, sensitive, and eczema-prone skin.
- Barrier-Boosting Formula: Combines hydrating and antioxidant ingredients to strengthen the skin’s natural moisture barrier.
- Lightweight and Comfortable: Designed to absorb quickly without leaving a greasy residue.
If you’re looking for an affordable, high-performing skincare option, this award-winning moisturiser might just be your next beauty staple.