One of the things we love most about the beauty industry is its constant evolution. The technological advances we are seeing on what seems to be a daily basis are nothing short of incredible.
From heat-activated hair care (yes, you read that correctly) to 2-in-1 multi-tasking skincare, we can’t get enough of these products that have landed on our Beauty Desk this week.
Hair Rituel by Sisley La Crème 230 – transforming “flash drying” from styling into “flash repair”
What if heat, instead of damaging the hair, restored it? Well, that’s exactly the question raised, and answered, by the trailblazing team behind Hair Rituel by Sisley. The high-end range’s latest addition is La Crème 230.
This incredible no-rinse hair cream protects and restores the hair fibre leaving it nourished, silky and fully detangled. La Crème 230 has been formulated using Sisley’s latest innovation, the ‘230 complex’, a new thermoative technology that infuses restorative active ingredients into the heart of the hair fibre to protect and enhance it.
This technology draws on two ionic polymers that can actively repair under the effect of heat. It defends the hair against the repeated effects of heat up to 230°C, while also limiting the degradation of keratin, leading to a reduction in hair breakage and split ends.
150ml $125
On Counter: 6 June 2021
AVAILABLE:
www.sisley.com.au
Selected David Jones stores nationally and online
www.hairrituelbysisleycreme230.com
Cetaphil launches new hype-free skincare
One of Australia’s most trusted skincare brands, Cetaphil, has today launched a new campaign for its range of face products that focuses on its product truth – hype-free skincare.
Proudly created by a pharmacist, Cetaphil has been a trusted brand in Australia since 1947, highly recommended by dermatologists and loved for being gentle enough on all skin types.
In the age of multi-step skincare routines and active ingredient overload, Cetaphil prides itself on being a trusted brand that has proudly been in Aussies bathroom cabinets for decades.
Cetaphil has launched a hilarious video dramatisation titled Cetaphil Influencer Protection Program that will roll out on social media and catch-up TV from today.
Leah Elder, Galderma Digital & eCommerce Lead, says, “The world of social media has influenced what we share so much. When it comes to skincare if it’s ‘not ideal for a #shelfie’ or hyped up, we’re less inclined to share it. Our HYPE-FREE campaign is a hilarious dramatisation of a fictitious influencer having to hide behind a pixel, voice warp and a protection program to conceal that it’s the trusted, humble brands like Cetaphil that may not make the YouTube glam table, but you always have in your actual cabinet or get recommended by your dermatologist. We hope to make people laugh, we hope our closet fans relate and we hope newbies get to know us a little more.”
To shop the Cetaphil range, visit your local pharmacy or go to https://www.cetaphil.com.au
CeraVe launches new Cream-to-Foam Cleanser
Dermatologist-developed skincare brand, CeraVe, has this month launched a new facial cleansing innovation, adding to its line-up non-irritating skincare and cleanser in Australia: the Hydrating Cream-to-Foam Cleanser.
Formulated with new generation technology that allows both emollients – the creamy texture – and surfactants – the foam – to exist in one formulation, the cleanser provides the hydration of a cream along with cleansing boost of foam, to gently yet effectively remove dirt, oil and make up.
Research from a YouGov study shows that 44% of Australian women require multiple products to remove makeup, and only 60% cleanser their face in the AM, compared to 80% in the PM, the new innovative cleanser will offer a one-step cleansing solution and simplifying the facial skincare regime even further.
236ml $21.99
AVAILABLE:
CeraVe is sold exclusively in Australia at Chemist Warehouse or online at www.chemistwarehouse.com.au.
New additions to Clinique’s ‘All About Clean’ family
We all know that one of the side effects of urbanisation is increased exposure to pollution. The effects of pollution on skin alone may include dryness, premature ageing, and irritation. Constant exposure to outdoor and indoor pollutants also burden skin with the build-up of dirt, oil, and impurities. The need for deep cleansing and skin detoxing is prevalent as clean skin is the first step to creating great skin.
Enter All About Clean 2-in-1 Cleansing + Exfoliating Jelly.This gentle deep-cleansing jelly formula with salicylic acid and bamboo beads exfoliates to help remove build-up from pollution, makeup, dirt and other impurities.
The Two-in-one gel formula is designed to be more powerful than a cleanser alone. Leaves skin cleaner, softer, smoother and refreshed with a radiant glow.
Back it up with Clinique’s All About Clean 2-in-1 Charcoal Mask + Scrub. For use 1
-2 times a week, this deep-cleansing treatment offers a detoxifying experience that gently
yet effectively rids skin of damaging pollutants, impurities, pore-clogging dirt, oil and dead skin cells.
Infused with the purifying power of bamboo charcoal, this clay-based mask with gentle manual exfoliating silica beads provides a dual-action detox by absorbing excess oil, dirt, and impurities and buffing away pollutants and surface debris, to reveal skin that is fresh, refined and smooth to the touch.
On Counter: 9 May 2021
About Clean 2-in-1 Cleansing + Exfoliating Jelly 30ml $12 | 150ml $39
All About Clean 2-in-1 Charcoal Mask + Scrub 100ml $60
AVAILABLE: www.clinique.com.au, Myer, David Jones, Mecca, Sephora, Adore Beauty and selected Terry White and independent pharmacies.
DAVINES Great Barrier Reef Restoration initiative for the month of May
Essentials Duo Gift Packs from Davines highlights the brand’s collaboration with the Reef Restoration Foundation to help regenerate the Great Barrier Reef from coral bleaching and provides vital assistance to the Great Barrier Reef in an attempt to reverse the damage of global warming through the restoration of its ecosystem.
The Great Barrier Reef is the world’s largest coral reef, as well as a beloved Australian landmark that forms the core of our national identity, with its rich biodiversity it is no mystery that it is one of the seven wonders of the world. Unfortunately, the viability of this greatly diverse marine ecosystem is at risk due to rising sea temperatures, which is inducing mass coral bleaching across the reef. With bleaching amassing nearly half of the reef, it is crucial to preserve and protect this vibrant and remarkable landmark. The Reef Restoration Foundation is working to regenerate the reef in areas which have experienced large scale bleaching through replanting and nursing healthy corals in impacted areas.
For the month of May, Davines will be committing $2 from all sales of their reef gift pack duos to the foundation.
Gift pack duos feature a shampoo and conditioner from cult Essential ranges including LOVE; MINU; NOU NOU; MELU; MOMO and OI.
AVAILABLE: www.salonstyle.com.au
Introducing skinbetter science® Tone Smart Advanced Mineral Protection Broad Spectrum SPF 50+
This tone-adapting, silky smooth compact provides broad spectrum protection from UVA/UVB and environmental stressors, with a hint of colour that can be layered for additional coverage. All this encapsulated in an easy to use, convenient compact with mirror and sponge applicator. $94.60
On Counter: 10 May
AVAILABLE: Select skin clinics throughout Australia.
Introducing the new and improved Ultra C Firming Serum by Ultraceuticals
The new Ultra C Firming Serum reformulation – a corrective serum that combines the power of pure Vitamin C plus powerful peptides for visibly firmer, resilient looking skin which is now better than ever with this new tactile reformulation.
The newly designed serum comes in a heightened, pleasurable aroma including Ylang Ylang and Geranium and offers a more powerful solution in addressing the first visible signs of premature aging, targeting loss of firmness.
This age defying serum combines pure Vitamin C with powerful peptides (Microelastin® & MicroCollagen) to help visibly smooth wrinkle depth and skin firmness.
The heritage product of the Ultraceuticals brand, Ultra C serum originally launched Ultraceuticals into the cosmeceutical skincare market in 1998 as a frontrunner serum for its efficacious anti-aging ingredients.
30ml $119
AVAILABLE: Select skin clinics and David Jones locations or online at www.ultraceuticals.com.au
