Launched in 2021 by ethical hair care company BRITE, Naturally Brite is an exciting new range of 100% plant-based hair dye infused with conditioning henna. The innovative offering is an industry first and is suitable for every hair type and texture.
Free from any nasties, the range is set to revolutionise at-home hair colouring, lockdown or not.
Naturally Brite’s hero ingredient is a luxurious conditioning henna that not only enhances colour but also helps to repair hair damage, improve follicle health and restore strand strength.
Naturally Brite is available in three shades including Dark Brown, Black and Copper Rose.
The collection is natural, clean and free from ammonia, bleach and peroxide. BRITE’s specially curated formula is vegan, cruelty-free and accredited by PETA – meaning you’re not only being kind to your hair but also the planet!
RRP: $15
Where to buy: Woolworths and www.briteorganix.com
