SPF is usually considered to be one of the most important parts of your skincare routine, but it’s easy to forget. Now, you don’t have to worry anymore because BEAUTI-FLTR is here to protect your skin from harmful rays all day, every day.
Founder, Lalena King, says, “SPF 50+ skincare is a non-negotiable for anyone in their daily routine and without it, any other skincare products might as well stay on the shelf.”
With a strong, local focus, BEAUTI-FLTR’s two sunscreens, Feather Light and Lustre Mineral, are made and tested on humans in Australia, with 100 per cent recyclable packaging adding to its sustainability ethos.
The range brings elegance to the at-times, mundane chore of sunscreen, and acts as an easy addition to any routine. Used daily for protection on the street rather than just the beach, Lalena’s inspiration is from her own experience of being super sun smart on beach days, but often forgetting to wear it in everyday life, which is where we are exposed to harmful rays the most.
“Research has shown that most people’s UV exposure comes throughout a regular day, such as standing in line for a coffee,” says Lalena. “Our products are not designed for the beach, BEAUTI- FLTR is intentionality not water resistant as we wanted to create the most wearable textures for everyday to protect the skin all year round.”
“Even people who are normally reactive to chemical sunscreens have loved wearing Feather Light, that was a focus for us when formulating it, and why we choose to include soothing agents like allantoin and bisabolol,” says Lalena.
Lustre Mineral is a luminous 100 per cent zinc SPF that those with sensitive skin types will love. As a dewy cream primer, the soft texture blends effortlessly to leave a natural glow, zero white cast, and broad-spectrum SPF 50+ protection.
Both are fragrance-free and are made with protective antioxidants – vitamin C-rich Kakadu plum, vitamin E and glycerin.
BEAUTI-FLTR SPF is vegan and environmentally friendly, both elements part of the brand’s mission to produce sustainable products. Their range is kept at a minimum to maintain ethical sustainability and exceptional quality.
All packaging (tube and lid) is recyclable in the home. Product packaging is made from 30 per cent local Post Consumed Recyclable plastic and sustainable energy, while delivery packaging is made with biodegradable FSC certified paper and can be composted or recycled.
BEAUTI-FLTR SPF is now available on their website beautifltr.com.au
