Beauty Expo Australia is just around the corner and, this year, it’s set to be bigger, better, and more innovative than ever before. It will include the latest technologies and exciting new product offerings from many leading brands, as well as a host of newcomers who are taking the industry by storm.

More than 150 brands across the spa, beauty, medi and wellness fields will be exhibiting at the event on August 22 & 23 at the Sydney Exhibition Centre, including industry-leaders such as OPI, Pelactiv, Inglot, Bio Sculpture Gel, Sunescape and Lycon.

“Beauty Expo is Australia’s largest spa and beauty event, and this year’s edition is no exception! With a sensational line-up of products, services, education and industry talent, it is an event that will benefit salon owners, artists and therapists alike,” explains Event Director, Julia Erben. “As a beauty professional, you need to make sure you’re always two steps ahead of the consumer when it comes to trends and product innovation. Attending Beauty Expo will equip you with that cutting edge.”

Just some of the highlights from exhibitors at the upcoming event are detailed on the following pages.

South African Pavilion

For the first time, Beauty Expo will include a ‘country-specific’ pavilion, with 14 brands from South Africa coming together to showcase their various products and services. Featuring skincare brands, vitamins, cosmetics, candles, essential oils and medical products, the pavilion will be a strong promotion for the South African beauty industry. It will also be of specific interest to those looking for reputable manufacturers, suppliers and distributors in this market.

Natural & Organic Brands at Beauty Expo

Mother Nature has a cure for almost everything and many beauty brands are now keeping their ingredients list as close to the earth as possible. Beauty Expo Australia is a clear demonstration of this trend, with more naturally-based products and services on display than ever before.

From Australia’s first organic tanning solution to natural skincare and make-up products, the Expo will showcase some of the industry’s most innovative natural brands. These include:

  • Baby Foot Pty Ltd – Baby Foot is a foot exfoliant for men and women that uses natural extracts and contains no harsh chemicals. A new addition to the Baby Foot family, Baby Lips is a lip balm enriched with natural conditioning oils. Baby Lips is 100% natural, 95% organic, paraben and petrolatum free and available in 6 flavours.
  • Blinc Cosmetics – A cruelty free (endorsed by PETA), vegan and gluten free brand that specialises in eye cosmetics. Blinc is launching a new eye shadow palette and eye pencils at Beauty Expo.
  • Bondi Body Tea – Organic and chemical-free teas crafted by herbalists.
  • Cailyn Cosmetics – Professional use make-up with no nasties.
  • Dushi Australia Pty Ltd – A product for hair loss sufferers that is 100% natural. Dushi Brow Enhancer is a revolutionary product made from a Moroccan plant, which is almost identical to hair and carries a negative charge. It simply attaches to brow hair (positively charged) without using any serums or additional products.
  • EarthSentials – A natural organic skin and body salon/spa only line.
  • Eco Tan – Australia’s first Certified Organic tanning range. Products being featured at the Expo include their new Certified Organic Face Tan Water which is an anti-aging and anti-acne formulation to deliver a sun-kissed glow to your face. Also on display will be their Certified Organic Coconut Body Milk – a healing formulation using natural blend of coconut oil and aloe vera to soothe and hydrate the skin.
  • Harmony Harvest – Fully ACO certified organic skin care products from Tasmania
  • Kolei Botanical Skincare – Kolei uses Māori Rongoa, involving a fusion of flora native to New Zealand to provide natural skin rejuvenation.
  • Lively Living – Ultrasonic Aromatherapy Diffusers and certified organic essential oils
  • Mind to Body – skincare products fused with candle technology made from organic, high quality and chemical free ingredients.
  • My Eco Sponge – A natural cleansing sponge made from the root vegetable Konjac. My Eco Sponge will also be launching their new ‘Konjac and Super Food’ skin care range at Beauty Expo, which is handcrafted with organic ingredients in small batches to ensure the highest quality of living nutrients. The skincare range is infused with powerful organic superfoods to leave the skin feeling smooth, hydrated and nourished.
  • Natural Fiji – An environmentally conscious, natural personal care company with products containing active botanicals and essential oils.
  • The Jojoba Company – 100% Natural Australian Jojoba: what makes Jojoba unique is that it is not an oil but, a liquid wax. Jojoba mimics the skin’s natural oils to put back in what age takes away.

Beauty Expo Australia will take place on Saturday August 22 and Sunday August 23 at the Sydney Exhibition Centre at Glebe Island. For further information on the exhibitors at this year’s event, please visit: http://www.beautyexpoaustralia.com.au/en/for-visitors/exhibitor-directory/#

BEAUTY EXPO AUSTRALIA 2015 – EXHIBITOR HIGHLIGHTS

ANESI Skincare (distributed by International Beauty Supplies)
International skincare specialist and spokesperson for Anesi skincare, Paola Frizzarin will be launching ANESI’s new SkinView technology at Beauty Expo. Anesi’s revolutionary new SkinView is a skincare microscopic camera that can evaluate what cosmetologist and the naked eye can not.

Ausmed International
Ausmed International is Australia’s leading supplier of Intense Pulse Light (IPL) and Laser Machines, with a wide range of devices from body contouring through to Skin Rejuvenation. Ausmed will feature its latest vision of Diode Laser Hair Removal equipment at Beauty Expo, which consists of Unichill™ (cooling system) handpiece for a safe, comfortable and effective treatment for all skin types!

Avention Global
Growth Factor technology is the latest medical technology to enter the beauty industry. Traditionally used medically to treat wounds and skin disorders, Growth Factor Technology now provides the ability to treat ageing skin by regrowing skin and hair.

Belmacil Lash & Brow Tints
Brings the hottest trends in lash and brow enhancements.

BLC Cosmetics
BLC Cosmetics introduces LightStim® Professional at Beauty Expo. With its Multiwave™ technology, LightStim® stimulates the body’s natural process to build new proteins and regenerate cells, thereby enabling the reduction of appearance of fine lines and wrinkles.

BrowXtend
BrowXtend offers advanced technology in 3D brow building. BrowXtend trained technicians can create an amazing eyebrow shape with one semi-permanent application and a natural, defined eyebrow using handmade eyebrow extensions that add thickness, length and fullness.

Chi Para-Medical Aesthetics
Chi’s total skin care range provides a step by step application system to make product selection easy for therapists and clientele alike. The scientifically engineered products use pure, globally-sourced ingredients free of SLS, parabens, petroleum, artificial colours and fragrances.

Clinical Skincare
Clinical Skincare is internationally recognised as a leader in Natural Skincare for over 30 years. At Beauty Expo they will be introducing new packaging and showcasing their key serums, such as Hydrolane with Hyaluronic Acid & Vitamin C, Advanced Repair with World’s First Natural Vitamin A in Retinaldehyde form, and their very popular EGF-DNA Recovery with Epidermal Growth Factors for speedy post treatment recovery and rejuvenation.

Dermapen by Equipmed Pty Ltd
From the company that developed Dermapen™ (now available in 58 countries) comes an array of new Dermapen family members, including Dermapen PRPerfect, Dermapen Infuse, Dermapen DPLux, Dermapen RF and DP Dermaceuticals.

Depileve Professional Waxing
Depileve will be launching their new patented Cerazyme Wax system. The first stripless wax formula that can be mixed with water soluble ingredients, enabling the application of a cosmetic skin care treatment simultaneously while waxing. Infused with moisturising and rejuvenating ingredients, Cerazyme is the first anti-aging waxing treatment.

Embody Beauty
Embody Beauty & Health Equipment will unveil the ‘A-Lift’ at Beauty Expo. Already popular with celebrities in the UK and USA, the A-Lift uses patented nano-current technology to combat ageing at a cellular level. The treatment is quick, pain-free and works as a stand-alone or as an enhancement to other treatments.

emendee
emendee is a world-leader in workplace health and safety for the nail industry, supplying cutting edge dust and vapour extraction workstations and ergonomic products. In addition to a workstation range of over 30 colours, therapists can now select from more than 50 skins to create their own, personalised look. Available at the Beauty Expo will be emendee’s exclusive, limited-edition Steel Snake print.

FABY Nails Australia (Bright Beauty Solutions)
FABY is the first nail lacquer brand to offer a TPO-free Gel Application product because it cares for the professional beauty industry and its end users. FABY will be conducting nail art demonstration at Beauty Expo using their Lacquering Gel system featuring 36 new colour shades.

FABY Australia is on a mission to actively remove chemicals and toxins from salons with their Clean Up Your Act campaign. FABY is inviting salons to ‘clean up their act’ with an exchange program where they will replace nail polishes containing toxins and chemicals, free of charge, with lacquers that are free of the Big 5 – DBP, Toluene, Formaldehyde, Formaldehyde Resin and Camphor.

Germaine de Capuccini
Known around the world for cutting-edge anti-ageing skincare solutions, Germaine de Capuccini has released another world-first treatment with its 99% pure Epidermal Growth Factor. Synergyage EGF & HA Formula (Epidermal Growth Factor & Hydraulic Acid) delivers extraordinary rejuvenating results after only six weeks and these continue to improve for up to three months after the treatment.

LaGlam Minerals
Only six years old and already much loved for its award winning 2-in-1 wet/dry 100% mineral powder foundation. LaGlam will be launching a new shade to the LaGlam LumiGlow foundation range at Beauty Expo along with a new lip gloss colour. Expo visitors will also be able to purchase their Limited Edition Makeup Packs at a discounted price.

Lashia
Scandinavia’s largest eyelash design company Lashia is launching in Australia, bringing a decade of eyelash extension experience. Lashia is also the first international NEESA (National Eyelash Education & Safety Association) educational partner. Visit Lashia at the Beauty Expo for a free eyelash extension trial and to view their top of the range products.

LYCON Cosmetics
‘LYCOdream’ Hybrid Hot Wax by LYCON is the foolproof way to wax for professionals and novices. It applies very thinly, will not break and removes all hair from face and body as short as 1mm. At Beauty Expo, LYCON will have Lydia Jordane, the world’s Waxing Queen, share her waxing skills and insights. 

Mayerling
Home of the ‘Deaging Facial’, Mayerling will be unveiling a new generation Vitamin C Dermal Transfer Serum with a combination of pure Vitamin C (15% L Ascorbic Acid), marine extracts and powerful antioxidants in a stabilised transdermal delivery matrix. Mayerling will also be offering Expo attendees free anti-ageing peel treatments and Vitamin C boosts.

Me Cosmetica
A new international brand embarking into the Australian beauty market. Me Cosmetica is a high quality make-up brand with excellent professional formulations produced in USA and German laboratories by skin and dermatology specialists. Consisting of a range of predominantly lips and eye products, these aesthetically beautiful, easy-to-use products are a fraction of the price of mainstream brands.

Media Makeup Store
Caters to Professional Makeup Artist’s with a large range of tools and equipment. At Beauty Expo they will be offering discounts and promotions on their MAKE UP FOR EVER products and will also be featuring the new ULTRA HD Foundation. The 4K Complex at the heart of the new ULTRA HD foundation perfectly corrects while highlighting the skin’s natural texture in high definition.

MIRON Violetglass (distributed by Techpack Pty Ltd)
MIRON Violetglass – a unique range of cosmetic glass packaging – has arrived in Australia from Europe’s leading glassworks and will debut at the Beauty Expo. The appreciation people have for the special protective qualities of violet glass can be traced back to the ancient Egyptian civilization. Now in Australia, it offers a distinctive look for any cosmetic brand.

Pacific Nail & Beauty (Aust) Pty Ltd
With a wide spectrum of radiant, prismatic colors, CND™ SHELLAC® brand continues to elevate the standard in professional nail colour. The next generation of CND™ SHELLAC® brand 14+ day nail colour will be unveiled at Beauty Expo Australia 2015, showcasing the new CND™ SHELLAC® XPRESS5™ Top Coat and CND™ LED Lamp for faster than ever service time and high-performance wear.

Pollogen
Natural skin renewal with geneO+, a breakthrough skincare platform that incorporates patented OxyGeneo Technology for facial skin nourishment and oxygenation and TriPollar Technology for clinically proven wrinkle reduction, skin tightening and facial rejuvenation.

PureTAN
PureTAN is one of Australia’s leading sunless tanning and salon professional ranges currently stocked in retail stores and salons across Australia & New Zealand. Co-Founder Danielle Newton will be joined at Beauty Expo by beauty guru Bonnie Gillies to learn the latest tips and tricks for creating a flawless glowing finish. PureTAN ambassador and Australian model Natalie Roser will also make a guest appearance to showcase the latest in tanning technology using the new PureBronze Professional Spray Tan range.

Salon Supplies & Furniture
Suppliers of high quality products, equipment and furniture for both the Beauty and Hair industry. Salon Supplies & Furniture are also major distributors of all major brands and leaders in education to the nail and beauty industry.

Sleek Brows
Sleek Brows’ new revolutionary 3D Brow Building allows therapists to completely reconstruct their clients’ eyebrows by creating fullness and definition that can’t be achieved with regular eyebrow grooming. The company’s research led to the development of two completely new concepts in the beauty industry: the first (for those who have naturally good or thinning eyebrows and would like to work on the shape and fullness) involves the application of specialised hairs to their natural hairs; the second (for clients that don’t have any eyebrows or is experiencing partial loss) is a textured paint that can be applied directly in strokes onto the clients’ skin where there is no hair at all to provide slight texture and allows the customer to grow their natural eyebrows with use of eyebrow serum.

smiink
smiink – Smile & Wink Bar offers a vast range of false eyelashes and unique Semi-Permanent lip, eye and brow liner pens. smiink will be introducing some exciting new items at Beauty Expo, including their multi-purpose lash applicator tool.

TandHK Prestige
A new solution for the treatment of pimples and blemishes that is professionally manufactured in Australia. TandHK Prestige has been proven to achieve visible results and drastically improve skin tone within 12 hours.

TechnoTan
An Australian developer and distributor of Salon grade spray-on-tan solutions and equipment. TechnoTan will be showcasing their extensive range of tanning solutions, tan enhancement products and revolutionary equipment at this year’s Beauty Expo.

The Global Beauty Group
The Global Beauty Group is Australia’s premier aesthetic and medical grade equipment supplier to salons, spas, clinics and practices. Featuring at this year’s Expo will be the Dermograph™ – the world’s first transdermal skin analyser that generates authentic treatment recommendations based on a salon, spa, clinic or practice’s unique services and product range.

THEIA
THEIA is the world’s first express fake tan remover, with a simple spritz-and-wipe formula that removes tan in minutes. Until now, tanners have had to soak, scrub and use harsh chemicals to remove their fake tan – THEIA now offers a solution for the safe and reliable removal of fake tan.