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Home Blog News & Events

L’Oréal Paris launches fashion collab with Elie Saab

by Aimee Rodrigues
14 April 2021
in News & Events
Reading Time: 1 min read
A A
London, England, March 12th 2019: Elie Saab shop in Bruton Street, Mayfair, London

London, England, March 12th 2019: Elie Saab shop in Bruton Street, Mayfair, London

L’Oréal Paris has a new makeup line with couture dress designer Elie Saab. The limited-edition collection for lips and eyes, available exclusively at Chemist Warehouse in Australia, brings together the beauty brand’s expertise in colour and the elegance and artistry of the designer who has dressed everyone from Beyoncé to Chrissy Teigen, Hilary Swank, and Taylor Swift and Duchess Kate.

Speaking in a statement, Elie Saab says of the collaboration: ‘My goal has always been to make women look beautiful and this collection allows me to bring an array of products to fit into women’s lives; helping them to feel more elegant and confident in their everyday.’

‘More than just a fashion collaboration, the launch of this collection during such unprecedented times will be a way for L’Oréal Paris and Elie Saab to bring optimism, beauty and self-worth,’ says Loreal’s Global President Delphine Viguier-Hovasse.

With packaging inspired by the intricate minimalism of Elie Saab’s lace gowns, Viguier-Hovasse says the collection is an ‘accessible way for every woman to indulge in a little escapism and experience the strength that comes from beauty’.

Tags: elie saabfashionL'Oreal

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