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Home Blog News & Events

Lilly James is officially the face of Charlotte Tilbury’s Magic Cream

by Kamila Ram
30 September 2022
in News & Events
A A
BRITISH ACTRESS LILY JAMES

Beauty entrepreneur and makeup artist to the stars Charlotte Tilbury MBE, today reveals Emmy-nominated, Award-winning actress Lily James as the star of her latest campaign, celebrating her iconic, best-selling moisturiser Charlotte’s Magic Cream!

As part of her new global Magic Cream campaign, Charlotte has assembled a dream team of skincare experts including celebrity aesthetician Georgia Louise Vassanelli and Skincare Doctor Dr. Ewoma Ukeleghe, to bring the story of Charlotte’s #1 selling Magic Cream to life.

I need to FEEL and LOOK my BEST on camera and Charlotte’s Magic Cream gives me INSTANT SKIN CONFIDENCE! It’s the only moisturiser I can rely on to give me the most amazing HEALTHY- LOOKING GLOW and keep my skin FEELING HYDRATED, PLUMP and SMOOTH. – Lily James, Actress

Charlotte’s Magic Cream is a global phenomenon, loved by celebrity actors and actresses who need their skin to perform on demand and be constantly camera-ready despite their hectic schedules, long hours on set and regularly wearing heavy makeup for the stage and red-carpet.

This instant-turnaround miracle moisturiser is clinically proven to leave the skin 3x more hydrated in just one hour, while after eight weeks skin looks x2 firmer AND the appearance of wrinkles are reduced x2. Now adored by millions of people around the world, Charlotte’s Magic Cream has won over 20 awards and gathered over 3,500 5 star reviews on CharlotteTilbury.com!

Red carpet darling Lily joins the Charlotte Tilbury family as the newest brand muse for skincare and makeup, shooting her first campaign for Charlotte’s Magic Cream in London, during the summer of 2022. The campaign captures the dreamy, transformative quality of how Magic Cream makes everyone FEEL and LOOK like the best, most magical version of themselves!

Charlotte Tilbury’s Magic Cream
Charlotte Tilbury’s Magic Cream

APPLY MAGIC CREAM TO THE FACE AND NECK USING CHARLOTTE’S ‘TILBURY TAP’ FACIAL TECHNIQUE:

  1. COMPLEXION BOOST
    Start from the lower cheek, sweep cream out & up. Tap fingertips across cheeks avoiding eye contour
  2. DEFINE CONTOURS
    Place fingers under cheekbones, smooth outwards and upwards along cheekbone
  3. DEFINE JAWLINE
    Gently pinch chin with fingers moving up your jawline in one sweeping motion
  4. SMOOTH FURROWS
    Starting in the middle of the forehead, massage in circular motions moving out to the temples. Pat the excess with your ring finger
  5. MASSAGE NECK AND DÉCOLLETAGE
    Applying gentle pressure, massage along the décolletage and up to the neck in an upward lifting motion
Tags: product launch

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