As Earth Month unfolds, Davines unveils the fourth annual Grow Beautiful campaign, reaffirming its commitment to Regenerative Organic Agriculture (ROA) as a vital solution in the fight against climate change. A certified B Corp dedicated to sustainability, Davines continues to integrate beauty and environmental responsibility through innovative products and impactful initiatives.
This year, the campaign introduces a limited-edition WE STAND/for regeneration hair, body and face butter, enriched with regenerative organic calendula cultivated at the brand’s European Regenerative Organic Center (EROC) in Parma. Crafted with 93.25% natural and 85.5% biodegradable ingredients, the product represents Davines’ ongoing mission to create beauty that not only nourishes but also supports the planet.
Through Grow Beautiful, Davines continues to lead the conversation on sustainable beauty, highlighting the transformative power of ROA in fostering soil health, biodiversity, and responsible farming practices. The brand invites media and consumers alike to discover how conscious choices in beauty can contribute to a more regenerative future.
